{"id":3542,"date":"2026-01-19T11:50:47","date_gmt":"2026-01-19T10:50:47","guid":{"rendered":"https:\/\/hi-tide.stage-gd.de\/?page_id=3542"},"modified":"2026-08-21T11:40:13","modified_gmt":"2026-08-21T09:40:13","slug":"services","status":"publish","type":"page","link":"https:\/\/hi-tide.de\/en\/services\/","title":{"rendered":"Services"},"content":{"rendered":"<h1>                   Strategy Sets the Course. Design Shapes the Swell. Marketing Makes Waves \u2014 building brands with clarity, character and impact.<\/h1>\n<div>\n<style>\n  #top-header-ringe {\n    position: relative;\n    width: 100%;\n    overflow: hidden !important;\n  }\n  #page\\#0 {\n    position: relative;\n    z-index: 1;\n  }\n  .tidal-rings-wrap {\n    position: relative;\n    z-index: 0;\n    width: calc(100% + 80px);\n    margin-left: -40px;\n    margin-right: -40px;\n    pointer-events: none;\n    will-change: transform;\n  }\n  .tidal-rings-svg {\n    display: block;\n    width: 100%;\n    overflow: visible;\n  }\n<\/style>\n<div class=\"tidal-rings-wrap\">\n  <svg class=\"tidal-rings-svg\" id=\"tidalRingsSvg\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" preserveAspectRatio=\"xMidYMin slice\">\n  <\/svg>\n<\/div>\n<p><script>\n(function() {\n  var RINGS = [\n    { cy: 131.505, ry: 131.005 },\n    { cy: 312.213, ry: 87.841 },\n    { cy: 410.047, ry: 42.351 },\n    { cy: 452.399, ry: 35.401 },\n    { cy: 493.194, ry: 26.306 }\n  ];\n  var RX = 72.097;\n  var NS = \"http:\/\/www.w3.org\/2000\/svg\";\n  var COMPRESSED_RY = 13;\n  var COMPRESSED_SPACING = 28;\n  var SLIDE_UP_PX = 80;\n  var compressedCys = RINGS.map(function(_, i) {\n    return COMPRESSED_RY + i * COMPRESSED_SPACING;\n  });<\/p>\n<p>  var COL_UNIT = 120;\n  var SIDE_PAD = RX + 5;\n  var VB_HEIGHT = 495;\n  var MIN_COLS = 5;\n  var MAX_COLS = 16;<\/p>\n<p>  var svg = document.getElementById('tidalRingsSvg');\n  var wrap = document.querySelector('.tidal-rings-wrap');\n  var section = document.getElementById('top-header-ringe');\n  var ellipses = [];\n  var currentCols = 0;<\/p>\n<p>  \/* Sichtbaren Header finden (Desktop oder Mobile) *\/\n  function getHeaderBottom() {\n    var best = 0;\n    document.querySelectorAll('.tm-header, .tm-header-mobile').forEach(function(h) {\n      var r = h.getBoundingClientRect();\n      if (r.height > 0 && r.bottom > best) best = r.bottom;\n    });\n    return best;\n  }<\/p>\n<p>  function calcCols() {\n    return Math.max(MIN_COLS, Math.min(MAX_COLS, Math.round(wrap.getBoundingClientRect().width \/ 120)));\n  }<\/p>\n<p>  function build(numCols) {\n    while (svg.firstChild) svg.removeChild(svg.firstChild);\n    ellipses = [];\n    var vbW = numCols * COL_UNIT + 2 * SIDE_PAD;\n    svg.setAttribute('viewBox', (-SIDE_PAD) + ' 0 ' + vbW + ' ' + VB_HEIGHT);<\/p>\n<p>    for (var c = 0; c < numCols; c++) {\n      var cx = COL_UNIT \/ 2 + c * COL_UNIT;\n      for (var r = 0; r < RINGS.length; r++) {\n        var el = document.createElementNS(NS, 'ellipse');\n        el.setAttribute('cx', cx);\n        el.setAttribute('cy', RINGS[r].cy);\n        el.setAttribute('rx', RX);\n        el.setAttribute('ry', RINGS[r].ry);\n        el.setAttribute('stroke', '#5CFF98');\n        el.setAttribute('stroke-width', '2');\n        el.setAttribute('stroke-miterlimit', '10');\n        el.setAttribute('fill', 'none');\n        svg.appendChild(el);\n        ellipses.push({ el: el, ringIdx: r });\n      }\n    }\n    currentCols = numCols;\n  }\n\n  \/* Ringe positionieren: Oberkante = Navbar-Unterkante,\n     H\u00f6he = exakt bis Section-Unterkante *\/\n  function positionRings() {\n    var navBottom = getHeaderBottom();\n    if (navBottom <= 0) return;\n    var secBottom = section.getBoundingClientRect().bottom;\n    var availH = secBottom - navBottom;\n\n    \/* SVG-H\u00f6he explizit setzen \u2192 slice f\u00fcllt die H\u00f6he *\/\n    svg.style.height = availH + 'px';\n\n    \/* Margin so setzen, dass Ring-Oberkante = Navbar-Unterkante *\/\n    var currentTop = wrap.getBoundingClientRect().top;\n    var currentMargin = parseFloat(getComputedStyle(wrap).marginTop) || 0;\n    wrap.style.marginTop = (currentMargin - (currentTop - navBottom)) + 'px';\n  }\n\n  \/* Scroll-Animation *\/\n  function easeInOutCubic(t) {\n    return t < 0.5 ? 4 * t * t * t : 1 - Math.pow(-2 * t + 2, 3) \/ 2;\n  }\n  function lerp(a, b, t) { return a + (b - a) * t; }\n\n  var ticking = false;\n  function update() {\n    var scrollY = window.scrollY || window.pageYOffset;\n    var raw = Math.max(0, Math.min(1, scrollY \/ 800));\n    var eased = easeInOutCubic(raw);\n    for (var i = 0; i < ellipses.length; i++) {\n      var ri = ellipses[i].ringIdx;\n      ellipses[i].el.setAttribute('cy', lerp(RINGS[ri].cy, compressedCys[ri], eased));\n      ellipses[i].el.setAttribute('ry', lerp(RINGS[ri].ry, COMPRESSED_RY, eased));\n    }\n    wrap.style.transform = 'translateY(' + (-eased * SLIDE_UP_PX) + 'px)';\n    ticking = false;\n  }\n\n  function onScroll() {\n    if (!ticking) { ticking = true; requestAnimationFrame(update); }\n  }\n\n  var resizeTimer = null;\n  function onResize() {\n    clearTimeout(resizeTimer);\n    resizeTimer = setTimeout(function() {\n      var cols = calcCols();\n      if (cols !== currentCols) build(cols);\n      positionRings();\n      update();\n    }, 150);\n  }\n\n  window.addEventListener('scroll', onScroll, { passive: true });\n  window.addEventListener('resize', onResize, { passive: true });\n  build(calcCols());\n  positionRings();\n  update();\n})();\n<\/script>\n<\/div>\n<div>From research and positioning to identity, digital experiences, campaigns, and content \u2013 we connect Brand Strategy, Brand Design, and Brand Marketing into brands with substance.<\/div>\n<h3 id=\"brand-strategy\"><a href=\"https:\/\/hi-tide.de\/en\/brand-strategy\/\">Brand Strategy<\/a><\/h3>\n<p><img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/01\/Ellipse-14.png\" alt=\"\"><\/p>\n<div>Brand Strategy creates clarity and direction. We build the strategic framework, sharpen positioning, and define goals that guide brands \u2013 instead of letting them drift.<br \/>\nA clear course for what comes next.<\/div>\n<p><video src=\"\/wp-content\/uploads\/2026\/02\/01_BrandStrategy.mp4\" poster=\"\"><\/video><\/p>\n<h3 id=\"brand-design\"><a href=\"https:\/\/hi-tide.de\/en\/brand-design\/\">Brand Design<\/a><\/h3>\n<p><img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/01\/Ellipse-14.png\" alt=\"\"><\/p>\n<div>Brand Design makes strategy visible. We shape visual identities and design systems that express character, build recognition, and stay consistent across every touchpoint.<br \/>\nForm that carries the idea.<\/div>\n<p><video src=\"\/wp-content\/uploads\/2026\/02\/02_BrandDesign.mp4\" poster=\"\"><\/video><\/p>\n<h3 id=\"brand-marketing\"><a href=\"https:\/\/hi-tide.de\/en\/brand-marketing\/\">Brand Marketing<\/a><\/h3>\n<p><img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/01\/Ellipse-14.png\" alt=\"\"><\/p>\n<div>Brand Marketing puts brands into motion. We bring strategy and design into the market \u2013 with content ideas and campaigns that don\u2019t just show up, but spark something.<br \/>\nMomentum that gets noticed.<\/div>\n<p><video src=\"\/wp-content\/uploads\/2026\/02\/03_BrandMarketing.mp4\" poster=\"\"><\/video><\/p>\n<h2 id=\"cases\">cases<\/h2>\n<div>\n<\/div>\n<div>\n<p>    <script>\n\/* Cases-Teaser: Gesamte Card klickbar, Pill-Buttons ausgenommen.\n   Nutzt Event Delegation \u2014 funktioniert auch wenn Cards\n   nachtr\u00e4glich geladen werden (lazy rendering). *\/\n(function() {\n  document.addEventListener('click', function(e) {\n    \/* Pill-Buttons nicht abfangen *\/\n    if (e.target.closest('.el-meta a')) return;<\/p>\n<p>    \/* Klick innerhalb einer Case-Card? *\/\n    var card = e.target.closest('.cases-teaser-track .el-item');\n    if (!card) return;<\/p>\n<p>    \/* Case-URL finden *\/\n    var link = card.querySelector('.el-link');\n    if (link && link.href) {\n      window.location.href = link.href;\n    }\n  });\n})();\n<\/script>\n<\/div>\n<div>We work with founders, brand leads, and mid-sized companies. With teams that choose character over conformity. With businesses that value partnership at eye level and make clear decisions. With owner-led companies, scale-ups, and brands with the courage to stand out.<\/div>\n<div>Ready to set the course, shape the brand, and create real momentum? Then we\u2019re a match. Street-born. Boardroom-strong<\/div>\n<h2 id=\"time-to-get-brave\">Time to get brave<\/h2>\n<div>You have a strong idea and want to build it right? Make the first move!<\/div>\n<p><p>\n        <a href=\"https:\/\/hi-tide.de\/en\/contact\/\">Let's talk!<\/a>\n    <\/p>\n<\/p>\n<div>\n<style>\n  #ringe-section {\n    position: relative;\n    width: 100%;\n    overflow: visible !important;\n    contain: paint;\n  }\n  .tidal-rings-wrap-5col {\n    position: relative;\n    z-index: 0;\n    width: 100%;\n    pointer-events: none;\n  }\n  .tidal-rings-svg-5col {\n    display: block;\n    width: 100%;\n    height: auto;\n    overflow: visible;\n  }\n<\/style>\n<div class=\"tidal-rings-wrap-5col\">\n  <svg class=\"tidal-rings-svg-5col\" id=\"tidalRingsSvg5col\" viewBox=\"0 80 800 600\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" preserveAspectRatio=\"xMidYMax meet\">\n  <\/svg>\n<\/div>\n<p><script>\n(function() {\n  var RINGS = [\n    { cy: 235, ry: 140 },\n    { cy: 425, ry: 95 },\n    { cy: 560, ry: 52 },\n    { cy: 625, ry: 42 },\n    { cy: 680, ry: 32 }\n  ];\n  var ALL_COLUMNS = [80, 240, 400, 560, 720];\n  var RX = 100;\n  var COMPRESSED_RY = 12;\n  var COMPRESSED_SPACING = 26;\n  var SPEED = 0.8;\n  var NS = \"http:\/\/www.w3.org\/2000\/svg\";\n  var BOTTOM_CY = RINGS[RINGS.length - 1].cy;<\/p>\n<p>  \/\/ viewBox: start near the top of the first ring, end so bottom rings are clipped\n  var VB_TOP = 80;\n  var VB_BOTTOM = 680;\n  var VB_HEIGHT = VB_BOTTOM - VB_TOP; \/\/ 600<\/p>\n<p>  var compressedCys = RINGS.map(function(_, i) {\n    var reverseIdx = RINGS.length - 1 - i;\n    return BOTTOM_CY - reverseIdx * COMPRESSED_SPACING;\n  });\n  var svg = document.getElementById('tidalRingsSvg5col');\n  var section = document.getElementById('ringe-section');\n  var ellipses = [];\n  var currentColCount = 0;<\/p>\n<p>  function getColumnCount() {\n    var w = window.innerWidth;\n    if (w < 640) return 3;\n    if (w < 1024) return 4;\n    return 5;\n  }\n\n  function buildEllipses(colCount) {\n    while (svg.firstChild) {\n      svg.removeChild(svg.firstChild);\n    }\n    ellipses = [];\n\n    var columns = ALL_COLUMNS.slice(0, colCount);\n    var svgWidth = colCount * 160;\n    svg.setAttribute('viewBox', '0 ' + VB_TOP + ' ' + svgWidth + ' ' + VB_HEIGHT);\n\n    for (var c = 0; c < columns.length; c++) {\n      for (var r = 0; r < RINGS.length; r++) {\n        var el = document.createElementNS(NS, 'ellipse');\n        el.setAttribute('cx', columns[c]);\n        el.setAttribute('cy', RINGS[r].cy);\n        el.setAttribute('rx', RX);\n        el.setAttribute('ry', RINGS[r].ry);\n        el.setAttribute('stroke', '#5CFF98');\n        el.setAttribute('stroke-width', '2');\n        el.setAttribute('stroke-miterlimit', '10');\n        el.setAttribute('fill', 'none');\n        svg.appendChild(el);\n        ellipses.push({ el: el, ringIdx: r });\n      }\n    }\n    currentColCount = colCount;\n  }\n\n  function easeInOutCubic(t) {\n    return t < 0.5 ? 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Design Shapes the Swell. Marketing Makes Waves \u2014 building brands with clarity, character and impact. From research and positioning to identity, digital experiences, campaigns, and content \u2013 we connect Brand Strategy, Brand Design, and Brand Marketing into brands with substance. Brand Strategy Brand Strategy creates clarity and direction. 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